Skip to content
Frank Spin

2019

Van der deen

Designed a conversion-focused front-end for Van der Deen, a consumer furniture store, ready for integration into their e-commerce platform.

My role
Designer + front-end
The problem
Van der Deen needed a conversion-focused front-end that worked with their existing e-commerce system and product catalog complexity.
The result
The retailer gained a front-end layer that supports conversion goals and platform integration.

Design and development by Frank Spin. Concept by Floris Venneman

Main preview of the Van der deen project

Approach

I designed and built a production-ready front-end focused on clear product presentation and stronger action points.

Impact

  • Sharper conversion-oriented page structure.
  • Better product presentation for consumers.
  • Integration-ready front-end for e-commerce deployment.
Desktop view of the Van der deen website
Wide screenshot of Van der deen
Landscape view of the Van der deen project
Desktop layout for Van der deen
Desktop view of the Van der deen website