Pyschologenpraktijk Groningen

The problem

Psychologenpraktijk Stad Groningen is a small practice for adults from 18 up, with a focus on students and young professionals. Before someone signs up with a psychologist, there are practical questions about insurance cover and whether a GP referral is needed. The site answers those itself, in a calm setting.

Approach

I designed the site and built it on a CMS. The menu has six items: the practice, who it's for, help with, students, location and contact. A yellow bar at the very top says from which date there is room for an intake, with a sign-up button. The same notice comes back just above the footer. The homepage starts with photos of the treatment room, a short introduction and a portrait of the psychologist. Four tiles with photos of Groningen then lead to the main sections. Below them is a list of frequent questions that open one at a time, about cover, basic versus specialist mental health care, the deductible and referrals. The footer has the address and links to the complaints the practice helps with, such as anxiety, depression, trauma and grief.

Outcome

The practice got a light, calm site where the intake date is the first thing you read and the common questions are answered on the homepage.

What changed

• An intake notice at the top and above the footer, with a sign-up button.
• Four photo tiles that lead to the main sections.
• Frequent questions on cover, referrals and the deductible.
• Pages and the intake date managed in a CMS.