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Frank Spin

2018

Frits van der Werff

Designed and built the website for Frits van der Werff, a local sports complex, with Fitbrand.

My role
Design + Full stack
The problem
The sports complex serves different audiences, so the site had to present varied activities without feeling fragmented.
The result
Visitors can find relevant information faster, and the complex has one consistent digital profile.

Design and development by Frank Spin · Concept and branding by Fitbrand

Main preview of the Frits van der Werff project

Approach

I combined Fitbrand's concept and branding direction with a full-stack build organized around clear sections and predictable page patterns.

Impact

  • Unified presentation for a broad sports offering.
  • Improved navigation for local visitors.
  • Clear structure for content maintenance.
Full page design of the Frits van der Werff website
Complete page layout for Frits van der Werff
Full webpage screenshot of Frits van der Werff
Extended page view of the Frits van der Werff site
Screen capture from Frits van der Werff
UI detail from the Frits van der Werff project
Complete page layout for Frits van der Werff
Full webpage screenshot of Frits van der Werff
Extended page view of the Frits van der Werff site