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Frank Spin

2011

3SIXTY5 Personal Training

Built the website for 365 Personal Training with Fitbrand. Founded by celebrity trainer and author Guy van der Reijden, it is one of the most well-known sports clubs in the Netherlands.

My role
Full-Stack
The problem
3SIXTY5 was already well known, but the website still had to answer one question fast: what do I get here?
The result
The launch went smoothly, and prospects could understand the offer in a single pass.

Stack

  • WordPress
  • HTML
  • Front-end

Development by Frank Spin · Design, branding, concept by Fitbrand

Main preview of the 3SIXTY5 Personal Training project

Approach

I translated Fitbrand's concept into a WordPress build with custom templates and a simple editing flow for the team.

Impact

  • Stronger first impression for new visitors.
  • Training offer explained in plain language.
  • Editors could publish updates without design drift.
Desktop view of the 3SIXTY5 Personal Training website
Wide screenshot of 3SIXTY5 Personal Training
Landscape view of the 3SIXTY5 Personal Training project
Interface screenshot of 3SIXTY5 Personal Training
Desktop view of the 3SIXTY5 Personal Training website