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Frank Spin.

ConversionKit

Designed the web app and built the HTML front-end for ConversionKit, a platform for adding conversion-boosting elements to websites.

Period
2018
Role
Designer + Front-end
Stack
  • Design
  • Figma
  • HTML
Main preview of the ConversionKit project

Challenge

ConversionKit needed an interface marketers could grasp quickly, without losing implementation detail.

Approach

I designed the app experience and built the HTML front-end so ideas could be tested in a working context instead of static screens.

Outcome

The team could move faster on feature scope and interaction decisions.

Impact

  • Faster product decisions using clickable front-end screens.
  • Usable UX for conversion-focused feature sets.
  • Reusable HTML structure for ongoing iteration.

Credits

Design and front-end development by Frank Spin. Concept by Bouke Majoor