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Frank Spin

2015

Alex van Ginneken

Developed the personal website for Alex van Ginneken, a business coach, author, and AI consultant.

My role
Designer + Full-stack
The problem
Alex combines coaching, books, and AI advisory. The site needed to show that range without feeling fragmented.
The result
The result is one profile platform that feels consistent and makes next steps obvious.

Stack

  • Design
  • WordPress
  • Front-end

Design and development by Frank Spin · Concept by Alex van Ginneken

Main preview of the Alex van Ginneken project

Approach

I designed and built a focused personal site that groups his work into clear themes and entry points.

Impact

  • Clearer positioning across multiple service areas.
  • More credible online presence for the personal brand.
  • Simple structure for future content updates.